Module 1 - The Power of Purposeful PR
Module 2: Mastering your message
Module 3: Researching the right places to pitch yourself
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Module 3: Overview (1:12)
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Lesson 1: How to identify the right places to pitch (7:11)
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Lesson 2: Finding publications & journalists (32:52)
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Lesson 3: Finding podcasts & podcast hosts (21:24)
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Lesson 4: Finding local tv & producers (11:06)
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Lesson 5: Tools & resources to get you started (19:16)
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BONUS | Lesson 6: How to start cultivating authentic relationships with journalists (78:54)
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Module 3: Q + A | February 5, 2020 (60:12)
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Implementation Week: Q + A | February 14, 2020 (84:48)
Module 4: It's time to pitch!
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Module 4 Overview (3:43)
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Lesson 1: Get your pitch templates ready (32:11)
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Lesson 2: Creating your killer bio (5:24)
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Lesson 3: How to craft amazing email subject lines (8:36)
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Lesson 4: How to follow up, what to do when you get a no, and tools to use for pitching (16:13)
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Module 4: Q + A | February 19, 2020 (31:48)
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BONUS: How to pitch people you already know (9:39)
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BONUS: Media kit templates
Module 5: Repurposing & promoting your press + measuring success
BONUS MATERIAL!
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How to Grow Your Email List with Podcast Interviews (PDF checklist!)
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Q+A with Journalist Alli Hoff Kosik (video + audio) (55:43)
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Your Publicity Roadmap (PDF)
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Bonus Q+A Call #1 | March 5, 2020 (27:54)
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Bonus Q+A Call #2 | March 18, 2020 (61:51)
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What To Do in Your One Hour Per Week Checklist
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Intro to SEO training with Mariah Liszewski (24:56)
Weekly Q+A Calls
